{"id":1129,"date":"2025-06-30T16:41:05","date_gmt":"2025-06-30T14:41:05","guid":{"rendered":"https:\/\/graphon.fr\/?post_type=projets&#038;p=1129"},"modified":"2025-06-30T16:56:58","modified_gmt":"2025-06-30T14:56:58","slug":"cartoon-magical-world-of-veepee","status":"publish","type":"projets","link":"https:\/\/graphon.fr\/?projets=cartoon-magical-world-of-veepee","title":{"rendered":"CARTOON &#8211; MAGICAL WORLD OF VEEPEE"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1129\" class=\"elementor elementor-1129\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6548a58 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"6548a58\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4a3c28e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"4a3c28e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aa98c2e elementor-widget elementor-widget-heading\" data-id=\"aa98c2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/graphon.fr\/?page_id=73\">\u140a retour<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6470461 elementor-widget elementor-widget-heading\" data-id=\"6470461\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">THE MAGICAL WORLD OF VEEPEE<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bc5a2e4 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"bc5a2e4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b4b069 elementor-widget elementor-widget-text-editor\" data-id=\"4b4b069\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"261\" data-end=\"312\"><strong data-start=\"265\" data-end=\"310\">How Do You Explain a Company to Children?<\/strong><\/p><p data-start=\"185\" data-end=\"391\">To make the world of Veepee engaging for preschoolers, I created an animated short that translates the company\u2019s core ideas\u2014<strong data-start=\"309\" data-end=\"352\">e-commerce, logistics, circular economy<\/strong>\u2014into a playful, age-appropriate story.<\/p><p data-start=\"393\" data-end=\"593\">The narrative follows a simple, structured arc: <strong data-start=\"441\" data-end=\"494\">beginning, trigger, adventure, helper, resolution<\/strong>. With simplified language and familiar situations, the film speaks directly to young imaginations.<\/p><p data-start=\"595\" data-end=\"788\">The story features Veepee\u2019s mascot <strong data-start=\"630\" data-end=\"644\">Loukoulouc<\/strong>, and <strong data-start=\"650\" data-end=\"662\">Ladylouc<\/strong>, who follow their ball into a mysterious pink box\u2014a Veepee parcel\u2014and enter a magical world where unsold toys find new homes.<\/p><p data-start=\"790\" data-end=\"873\">A storytelling experiment that connects <strong data-start=\"830\" data-end=\"846\">brand values<\/strong> with <strong data-start=\"852\" data-end=\"872\">childlike wonder<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1fade79 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"1fade79\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac9ada9 elementor-widget elementor-widget-video\" data-id=\"ac9ada9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/6pgAQ770aoc&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-86c7e1b e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"86c7e1b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-562512f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"562512f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7476394 elementor-widget elementor-widget-heading\" data-id=\"7476394\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/graphon.fr\/?page_id=73\">\u140a retour<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a23e07 elementor-widget elementor-widget-heading\" data-id=\"1a23e07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Credits<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cdecb89 elementor-widget elementor-widget-text-editor\" data-id=\"cdecb89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Artistic Direction \u00b7 Eva Pereira de Avida &amp; Rapha\u00ebl Leitao\/Graphon<\/p><p>Motion Design \u00b7 Graphon<\/p><p>Sound Design \u00b7 Fabrice Levasseur<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9e122fe e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"9e122fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e5f941c e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"e5f941c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":1135,"template":"elementor_header_footer","categorie_de_projets":[8],"class_list":["post-1129","projets","type-projets","status-publish","has-post-thumbnail","hentry","categorie_de_projets-motion-design"],"_links":{"self":[{"href":"https:\/\/graphon.fr\/index.php?rest_route=\/wp\/v2\/projets\/1129","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/graphon.fr\/index.php?rest_route=\/wp\/v2\/projets"}],"about":[{"href":"https:\/\/graphon.fr\/index.php?rest_route=\/wp\/v2\/types\/projets"}],"version-history":[{"count":4,"href":"https:\/\/graphon.fr\/index.php?rest_route=\/wp\/v2\/projets\/1129\/revisions"}],"predecessor-version":[{"id":1134,"href":"https:\/\/graphon.fr\/index.php?rest_route=\/wp\/v2\/projets\/1129\/revisions\/1134"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/graphon.fr\/index.php?rest_route=\/wp\/v2\/media\/1135"}],"wp:attachment":[{"href":"https:\/\/graphon.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1129"}],"wp:term":[{"taxonomy":"categorie_de_projets","embeddable":true,"href":"https:\/\/graphon.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategorie_de_projets&post=1129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}